In today’s fast-paced digital era, more and more people are using voice assistants like Alexa, Siri, and Google Assistant for internet searches. This shift towards voice search is changing how we think about online content and SEO (Search Engine Optimization). Let’s break down the key strategies to optimize content for voice search, ensuring that your […]
Taking Advantage of Voice Search to get Heard Read More »
Web3 is revolutionizing the digital marketing landscape. Built on blockchain technology, decentralized apps, and tokenized assets, Web3 marks a significant transition from centralized platforms to decentralized communities. This evolution offers novel opportunities for customer engagement and data collection. Let’s explore how Web3’s components are reshaping marketing. Community Building and Decentralized Engagement Web3 emphasizes community building.
The Metaverse in Marketing Read More »
Push notifications are alerts sent from an app to a user’s device, even when the app isn’t open. These can include social media updates, news alerts, or special offers. For subscription apps, they play a vital role in converting trial users to subscribers and retaining current subscribers by notifying them about new content or features.
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In recent years, the marketing world has seen a significant shift towards more ethical and inclusive practices. This evolution is not just a trend but a response to a more aware and diverse global audience. Let’s delve into why ethical and inclusive marketing is essential and how it’s reshaping brand strategies. Ethical Marketing: Building Trust
Why Inclusive Marketing is Important Read More »
